Diving Into Keyword Research

Most business orders rely on SEO agency or SEO experts to make the right strategy based on their products goal. Temporary redirects indicate a page has only moved temporarily so search engines won’t update their links or pass on link equity to the new URL. According to Industry thought …

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The hidden agenda behind stickiness

Now that you know what is thin content according to Google, how to avoid thin content penalty? Bear in mind that your keyword or phrase should be the most frequently used term in the body text of any given webpage. This is called keyword density. However you shouldn’t overuse …

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Its all about doorway sites

This means that searches are now much more focused on the area in general. On a daily basis, nearly 80-90% customers check online reviews before finally purchasing any products. Why would someone purchase this particular product? Prior to the update, short and spammy pages were a common sight.

Is this …

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It’s a win-win strategy with an emphasis on reporting

A website redesign presents the perfect opportunity for you to analyze your backlinks and remove the shady ones. If you use Google Webmaster Tools, you’ll see a “manual penalty” appear if Google detects one of these low-quality links. You’ll then have the option to make such links “no …

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Use Organic Outreach to Build Links

Excessive repetition of keywords, and using keywords that are irrelevant to the rest of your content, are likely to earn you a penalty SEO works by modifying elements on a website like the meta title and meta description of a page to ‘optimize’ it to get the most possible traffic …

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The great ranking mystery

People really love to check their search rankings. Many companies want to use this as a measurement of SEO progress over time, but it is a bit problematic, for a variety of reasons. SEO can be a fuzzy concept that feels like more art than science. Don't let yourself be …

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Search for your niche keywords on Bing

The reason relevant backlinks are so important is because Google will actually devalue the ranking power of the links you obtain from sources it feels are irrelevant. SEO is simply the process of getting website traffic from “free” or “organic” search results in search engines like Google, Bing, or Yahoo …

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Aligning Questions to Content

How do your competitors rank? Pick out a keyword for which you want to optimize your site. Check out the top 20 search results: Are your competitors somewhere in there? What is your ranking for this keyword? This information should help you to find a good niche for you and …

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H1 Tag Issues

Internal SEO isn’t just about keywords anymore; it’s about creating an authentic and engaging user experience. With responsive design, the only thing that changes across devices is the styling (which is controlled by CSS). This configuration makes it easier for Google to crawl your pages and retrieve your …

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Google Penguin is specific to the quality of links

It’s easier to tweak stuff in Google Plus in order for them to get better social signals to integrate into their ranking factors. Google does not always show the title tags as you intend it to to show. It might not take the title tags from their beginning if …

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Don't “only” concentrate on Google

It’s important to keep in mind that if search engine traffic is your only goal, your results will probably suffer. In order to please both the search engines (who will reward you with high rankings over time) and potential customers and return visitors, you need to offer value above …

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Don’t Forget to Optimize Everything Else

Website owners used to litter their content with tons of keywords in order to rank higher on Google. Now, the search engine penalizes for those practices. Content (marketing copy, etc) may be king when it comes to converting visitors, but for search engine rankings, link weight, domain authority and intelligent …

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Using long-tail keywords may be more efficient

How can you make sure that people are frequently reminded about your content? ‘Top of mind’ also means ‘tip on tongue’. The well-publicised Panda and Penguin updates have had a significant (and in my view, positive) impact on the discipline of SEO. Removing the duplicate content can have a very …

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More content equals better rankings and more links

Keeping track of your backlinks is just as important as building them. That’s because SEO relies on the quality of the backlinks your website gets. The more high-quality links you have, the higher you will rank in Google. Stop looking for quick wins and focus on building a trustworthy …

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Sign Up for Press Request Alerts for SEO benefits

If you want to optimize well for your city, state etc., make sure to sprinkle geographic search terms throughout. Include it in text as well as set apart. Search engines do not know where you are unless you tell them. In a modern SEO world where the word ‘content’ is …

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Where are people coming from to get to your site

On the Internet, people tend to scan text rather than read it from cover to cover. That’s why you should provide a clear structure of each piece of content. Use headlines, subheadings, bullets and bolds in the most relevant sections of your copy. Google has come out and said …

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Use a shallow depth navigation structure

Ensure links to your website aren’t trying to manipulate rankings by using keyword-heavy phrases in anchor text. One great way to increase your link building strategy is to analyze your competitor’s links. This will give you ideas of sources that you should be using for links for your …

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The Major Elements of Planning

Keywords must be used at least three to four times in the page text. The upper limit depends on the overall page size – the larger the page, the more keyword repetitions can be made. Keyword phrases (word combinations consisting of several keywords) are worth a separate mention. The best seo …

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What is the difference between content marketing and SEO?

A redirect chain occurs when there is more than one redirect between the initial URL and the destination URL. When a URL is redirected, it should have a single 301 redirect in place. As search engines evolve, they take an even more human approach to website analysis, making remarkable, valuable …

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