Monitor Google My Business

Needless to say, Google is going to make meta descriptions and meta titles short for mobile sites. So it is advisable that you should not write long Meta descriptions and titles. Else, they will be truncated by Google. If you are going to use freelancers, beware of duplicate content. Always …

more ...

Go ahead and call to action

SEO-friendly content writing is not just about pandering to your audience with content that is splattered with keywords. The Internet is made up of trillions of pages that are all connected to one another with links. These links are how search engines “crawl” the web, using virtual spiders (or bots …

more ...

Social Media Audience/Following

Your site navigation should be present and easily identifiable. Visitors should be able to navigate your site with ease, and ideally, be able to get to any page on your site with no more than 3 clicks. This provides a quick and easy user experience and ensures visitors don’t …

more ...

Create local search accounts

It takes time to create high-quality content. That's why many people try to create content automatically. Unfortunately, that does not lead to good results. Google does not like thin content: Don't forget that search/internet marketing is multi-faceted. Traditional Marketing 101 teachers would say to build a comprehensive plan for …

more ...

Why Links Still Rule the Roost

The navigation should help the user browse the pages without problems. From the menu structure to the link structure and the page’s design, even a slight detail may impact the user experience. Check archive.org (Wayback Machine) or Screenshots.com to make sure the website has a clean history …

more ...

The first indication should be hosting location

To a certain extent, it is not possible to attract robots. Google will visit your site often if the site has excellent content that is updated frequently and cited often by other sites. When choosing keywords, be specific without being obscure. Never try to optimize for a single word: instead …

more ...

Don’t give up too soon

More and more, search engines have begun to incorporate social context into their search results. Since the ascent of Google as the world’s #1 search engine, links have been the primary concern of most SEO practitioners. Google wants to see that people are spending time on your website and …

more ...

Search volume

The easiest way to build high quality links are what SEOs call “web 2.0s.” That’s just a way to say “social sites” or sites that let you post stuff. Now tweeting a link into the abyss won’t do you anything, but profiles, status pages, etc. do carry …

more ...

Automatic anchor text

Some webmasters attempt to improve their pages’ ranking and attract visitors by creating pages with many words but little or no authentic content. When you or your SEO Company creates links – make them hefty and serious. They should actually be almost a pain to get, whether through outreach, guest posting …

more ...


Structuring the entire page

Pay close attention to how your results develop over time, and don’t be afraid to make changes when you need to. Google provides refinement suggestions as the searcher is typing. Google does not always show the title tags as you intend it to to show. It might not take …

more ...

Establishing links is hard work

Content marketing is the process of developing unique content that is useful for your target market – often without selling whatsoever. SEO and user experience (UX) go together. A solid SEO strategy based on careful analytics analysis will boost your website’s search results rankings which will result in more eyes …

more ...


SEO is about marketing

Many moons have passed since search engines interpreted information solely on simple information like keyword density, but keyword stuffing is still prevalent on many sites. Metadata has become less important in SEO but is crucial to video indexing. Like images, Google can’t read media in the same way it …

more ...

Don't bury information in your article

Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. The higher your site ranks in the search engines the more visitors you will get …

more ...

Quick Wins

Create social media accounts with the major sites and update them regularly. Avoid being spammy by not just posting ads: post pictures of customers, events that you attend relating to your business, and other content that your fans might enjoy. Your keyword list should be a living document that you …

more ...

What to do if Your Website is a Victim of Negative SEO

Producing quality video content is the first step, but without a solid marketing campaign in place, you’ll find it harder to get ranked on SERPs. As companies are recognizing the power of this form of media, using these techniques yourself will help you increase and maintain your SEO rankings …

more ...


Use Strong, Active Wording

Do a thorough check of your site to make sure it's displaying correctly with no missing content or error messages. If you've recently added a feature or new site design it could be it's slowing the site speed down or causing other problems. Google is making a real push to …

more ...