Fun with html for now

Content curation is a common way to collect, restructure, and republish existing content. The collection of material often provides new perspectives for users on content ideas you’ve already covered. For content curation to be successful, you first look for appropriate sources and then use your own blog to purposefully …

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How To Check If A Site Is Worth Getting A Link From

Focussing on understanding the intent of the user is not only because it helps in getting conversions or click throughs, it is also important for the SEO perspective and provide value to your visitors. It helps in creating a brand name with trust and accountability. Ranking in Google is getting …

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Dynamic and other SEO non-friendly URLs

Talking to company that offers SEO services, such yours truly, is the perfect option as we’ll take care of nitty gritty. If the search shows less pages than you actually have, then that means Google isn’t able to effectively index your pages. This ensures that internal staff time …

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Its all about doorway sites

This means that searches are now much more focused on the area in general. On a daily basis, nearly 80-90% customers check online reviews before finally purchasing any products. Why would someone purchase this particular product? Prior to the update, short and spammy pages were a common sight.

Is this …

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Adjust your appearance in search by utilising SEO

A Private Blog Network (PBN) is a network of authoritative websites used to build links to your money website(s) for the purpose of ranking higher in the Google search engine. Write legible, readable copy, and treat the meta description as if it’s an advert for your web-page The …

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Define your goals with regards to landing pages

This isn’t just an idea or thought, it is a strong conviction that is rooted in the core of who I am and it is central to what I believe. I know SEO works because I’ve proven it. And I want to prove it to you. SEM and …

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How to focus on quality

Google changed the color of paid search ads to blend in with organic results, thus increasing CTR and revenue. You have to make sure the content you are delivering to your audience has the information they will be looking as well as accurate information. You need to make sure that …

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Wait. Is LSI really that simple?

Google found that over 50% of all searches are emanating from mobile phones. This means that you cannot ignore making your site mobile friendly. Negative SEO is an array of actions that a competitor can do to lower your SERP ranking and eventually, cause you an inevitable financial loss. In …

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How to optimize your website for mobile?

Off page SEO or search engine optimisation is doing things off site to improve your sites search engine rankings. SEO can be a frustrating activity. Yesterday your website was on the first page of Google. You were delighted. Flushed with your SEO prowess, you performed the same search today and …

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SEO techniques: What’s next?

Your SEO efforts are really only as good as the experience you’re creating for your target persona. That’s why great SEO needs to work in tandem with great content. Google is also now looking at things like bounce rates – how long someone spends on your website. And it …

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Understand how to classify the keywords you find

A business communicates to the potential customers through the content on their website. Your content should be top-notch to attract the right clients to your company. Google prioritizes meta information and headers first, then body copy, and finally sidebars and footers Keyword research can prove to be one of the …

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Focus on performance, user experience, and content

How do you work out the price of SEO packages? There’s strong evidence that click-through rates will influence your website’s Google search ranking, though this is difficult to confirm given the company’s secrecy surrounding their algorithms. Use internal links with clear and informative anchor text. One of …

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All Attention is Good Attention

Keyword proximity refers to how close the keywords that make up your keyphrase are to each other. Usually, companies do not understand the importance of a newsletter. If it is used properly, the benefits can be great. Publishing a newsletter will increase attention and awareness of your readers or clients …

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Using Web Analytics Data

SEO measures can take some time and effort. But what is the point in investing time and effort if you cannot see the fruits of your labor? Luckily, there are numerous metrics that you can check on a daily, weekly, or monthly basis in order to keep your SEO plan …

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Validate your site’s HTML and CSS

Create a website that people love! Search engines were created to measure different signals across the Web so they could find out which websites people like most. Play right into their hands by making those signals real and not artificial! Google checks technical features of your site like site load …

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How do you make a Google friendly heading?

As long as you’re playing by the rules, there’s no significant danger that you'll earn a penalty or damage your reputation in the process. Visual content has become very popular on the internet due to our own ability to process an image faster than any written text. This …

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A truly successful SEO headline is direct and to-the-point

Your online competitors may not be who you think! By taking a broad look at your sector from an online perspective will help uncover potential opportunities that you are missing out on. Think of SEO as one small part of a much more cohesive marketing strategy. Creating content that consistently …

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This is not a numbers game

Tags are intended to give search engines a method of understanding the site’s architecture. Google will compare a page’s title tag to content on the page to check for keyword consistency, which means you need to be attentive when optimizing SEO. To many users the personalization of search …

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Investing in SEO: What, Where, Why and How?

If you recently moved to HTTPS or you plan to do so, mixed content is something you’ll most likely have to deal with. Try to ensure the key phrase is an exact match to what the searcher will type into a search engine. This means phrasing your keywords in …

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When to Consolidate Content for Maximum Impact

Increasing your search visibility is a good thing, clearly, but it takes a lot of time and effort to accomplish those rising rankings, and there’s no guarantee how much extra traffic they’re going to send your way. A page’s title tag is the clickable text that appears …

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Who Do You Want To Attract?

Google’s Webmaster Tools remains one of the most popular SEO analysis tools out there because it’s free, newbie-friendly, and it’s from the most popular search engine provider, giving analyses performed with these tools significant credibility with most. Website search engine optimisation is a specialist's domain. In the …

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The first choice should be SEO

SEO can be a frustrating activity. Yesterday your website was on the first page of Google. You were delighted. Flushed with your SEO prowess, you performed the same search today and found your site was on page two – what went wrong? Has your website been pawed to pieces by a …

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More content equals better rankings and more links

Keeping track of your backlinks is just as important as building them. That’s because SEO relies on the quality of the backlinks your website gets. The more high-quality links you have, the higher you will rank in Google. Stop looking for quick wins and focus on building a trustworthy …

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Add Content Expiry Headers

In short, Google is looking for signs of quality, relevance and great design. At the end of the day, Google does not care about you as a content creator. You are not Google’s customer! Google’s customer is the end user who searches for a keyphrase because they want …

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The key here is to make sure SEO is worthwhile

There is no one quick fix for breaking through the rankings and getting yourself on top, unless you’re willing to pay an exorbitant amount of money for ads which are highly likely to just be ignored, anyhow. Optimizing your content is truly what most of these other tips have …

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Conversions are Truly the Only Thing that Matters

Spend some time looking at other websites within your niche, sites that perhaps are not performing well enough to claim the top spots in Google, and ask yourself - what are they missing? Why are these sites not ranking in search engines? When it comes to using keywords for your site …

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Google Algorithms Target Low-Quality Content

Google Panda and Penguin stopped keyword stuffing in its tracks making it not just not ideal but counter productive. Keyword selection requires its due consideration. You do not want to select a common, albeit popular, keyword featured in various other contents as it dilutes your visibility. Conversely, you do not …

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Is Keyword Research Still Relevant?

For me internal linking is one of the most undervalued aspects of SEO, with many sites having inefficient menus and/or poor site structures. By regularly auditing your – or your client’s – sites, you can get a good feel for what you still need to do to improve SEO. One …

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Keyword mapping

Having a mobile friendly website is an absolute must the last couple of years. Google introduced mobile friendliness as a ranking signal in April 2015 and since then everything on the Web is about mobile. Your page title should be naturally descriptive and contain the right keywords. Most SEOs place …

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Spend your time actually optimizing for just one or two keywords

You can easily find that the top-quality websites keep their followers updated with new engaging content that is in line with current trends. Not practising this method will lead to your website becoming quickly outdated, which won’t take your rankings any higher. A Dofollow is any link that hasn …

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Using Web Analytics Data

If you are putting content on your own site, try to keep things fairly uniform. This can help you start building your own following and establish your own voice. Of course, that shouldn’t stop you from doing something that has more of a “shock factor.” Something a little more …

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What does a good Backlink Profile look like?

Google plus is still pretty new but the way I see it, Google will really try to integrate the social signals they can extract from Google plus into their search engine rankings. Overfed with countless advice making things look simple and obvious, webmasters often rely on their intuition, common sense …

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Get more targeted traffic by focusing on the right keywords

Businesses are becoming increasingly savvy about paid search. It’s a measurable advertising mechanism by which you can track exactly how much you’re spending and what the return is. However, many businesses have not yet invested in organic search because they aren’t sure how it works or how …

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Optimizing your website for both Google and web users

Always remember, “Content is King”. Thereby, the content should be fresh, unique and relevant to what your website is about, and there should be no duplicate content. There is a common phrase that “content is king” when it comes to SEO. In other words, good content on your site is …

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Growing popularity & links

Most people have heard of SEO, or Search Engine Optimization. This process generally involves making changes to a website to make it more visible to search engines and improving the site’s rank. If the wrong people are hitting your website, it's all for nothing It is widely understood in …

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One single domain is enough

The hardest part of success with search engines isn’t the tactical changes or techniques involved. It’s simply becoming “search aware” in the first place—of understanding the importance of search and ensuring that you’re not ignoring easy-to-take opportunities or establishing barriers that block your potential. Because people …

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Nobody likes ugly URLs

Including a Contact Us page on your website and putting the link in the navigation not only makes for good user experience (especially if you have an ecommerce site) but can also potentially earn you some Google juice. Every search engine was built with a different system with unique preferences …

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Google search algorithm update coming?

SEO is a set of practices and techniques to optimize a website to get it to the top of the search result listing for specific keywords or terms. Mobile friendliness is an important ranking factor for search rankings. More and more users are using their mobile devices to surf the …

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How does your website look now on different devices?

A good link profile is not just backlinks. Stated another way, backlinks are just one component of the link profile. There is a deeper complexity to the backlink discussion. Make sure your website is optimised for mobile. When someone is searching for something on a mobile device, Google will now …

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Technical issues affecting SEO have always existed

You’re playing in the attention game. Believe it or not, your readers have a very limited attention span. During information retrieval, searchers often change focus to different aspects of their tasks. Inbound links that come to your site are the second most important SEO factor (right after content) that …

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SEO local search best practice

Optimisation measures can be applied to your own site with dedicated plug-ins which you can download and install for free within WordPress. The authority of the domain is important and it needs to be addressed in any walkthrough of SEO. Google constantly updates and reviews guidelines on link building. Some …

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Not all internet searches lead to sales

Increase visibility to your optimized content by sharing it on social networks and building links to your content. Be sure to create internal and build external links from outside sites. Most of the “solid information” and “powerful strategies” on internal linking are little more than sophisticated-sounding prognostication. Still, there’s …

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