Why would someone purchase this particular product? Although bounce rate is hard to measure you should definitely monitor the trend of your bounce rate and the differences in bounce rate between your pages. If a specific page has a very high bounce rate, you should try to figure out what’s the cause. You could add links to other useful pages or call to actions to keep people on your site. Be careful not to include links within content that lead directly to the desktop or mobile version of a page. Even if the user will be switched to the correct URL based on their device, Google sees these types of links as a bad user experience. Social is also an SEO challenge for you.

Learning about user generated content

Google was the main search engine. Your website is one of Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! your most important pieces of digital equity, and one of the fundamental components of a successful local marketing stack. If you create high-quality pieces of informative content on your website page-to-page, you will rank. Google knows that if a page takes too long to load, visitors are likely to click away or go back. Now, Google tends to place other factors above site speed, but while it’s not the number one factor, if your site loads slowly it’s definitely something you will want to address.

Google ranking factors can be affected by metrics

The only way unethical SEO techniques are ever going to be eradicated is when Google themselves get clever enough to work out how to tweak their algorithm to ensure these tactics no longer work. Don’t get me wrong. Google have come a long way during the past few years in stamping out unethical SEO spam but they are far from ensuring none of it works. Some webmasters attempt to improve their pages’ ranking and attract visitors by creating pages with many words but little or no authentic content. Google is looking to reward sites that offer a great experience on a phone. They even now have separate search results for phone users. How do we know if we are mobile friendly? There’s a handy tool to check. Test your site, and work with your designer to make the improvements needed to succeed in the mobile-first world of search. If you happen to come across a page on the web that has the label SEO or Search Engine Optimization) Made Easy, then you might do a double take. Such a website is making its own claim that it is part of the top results pages of the successful search engine company called Google.

SEO demands consistent output. Content marketing requires consistent.

Use your website to communicate your value proposition and your general marketing messages (known as “high-level messages”). If there is one page which should be optimized for generic keywords, it is your homepage. It has been commonly known that having multiple domains linked to one website, often improve rankings. However, although this may be true, if you plan to register multiple domain names, you should keep them as relevant to your main keywords as possible, even if you put hyphens between the keywords. This means that your website address is more likely to appear higher up the search engine rankings. Technical SEO refers to the technical aspects of on-page SEO like site speed, indexability, and mobile responsiveness. The term “technical” can turn a lot of people away from this aspect of SEO. Don’t let it scare you! It is not nearly as intimidating as it sounds. Gaz Hall, an SEO Expert from the UK, said: "Everything you create needs to be dynamic, search engine-friendly and, above all, useful to your reader."

Improve engagement by utilising SEO campaigns

Sites that link to relevant sites can really ramp up your reputation in an instant. Do this however, sparingly because each outbound like can make that linked site also more popular. Many marketers are so focused on building out site hierarchy, wireframing and design of the site that they lose site of content development. SEO is a huge part of content development, but when content becomes an afterthought during web redesign, and the focus is on getting the new site live ASAP, often times marketers will put the content together without deliberate thought to keyword inclusion and smart SEO content strategies. With Google's mobile-first algorithm, it is very important that your web pages look good on mobile devices. Mobile usability is important if you want to get high rankings on Google. Just as Google has always been focused on providing its users with the best results, now it’s time to put your focus on what’s most important for your audience.